Business Development Manager to expand the reach and profitability of our beauty salon. Focus on identifying growth opportunities across in-salon services and our e-commerce product line. With strong commercial acumen, a passion for the beauty industry, and experience in both B2C and digital growth channels.
Key Responsibilities:
Growth Strategy & Planning
- Develop and execute business development strategies to increase salon bookings and e-commerce sales.
- Analyse market trends, competitor offerings, and customer insights to identify new revenue streams.
- Identify and pursue partnership opportunities with influencers, local businesses, wellness centers, and hotels.
Customer Acquisition & Retention
- Design and implement initiatives to attract new salon clients and online customers.
- Collaborate with marketing to develop loyalty programs, referral schemes, and promotional bundles.
Revenue Optimization
- Track and improve performance metrics for both service and product sales.
- Recommend and oversee upselling/cross-selling strategies within the salon and online.
E-commerce Expansion
- Identify new product opportunities, bundle options, or cross-border sales channels.
- Explore new online marketplaces or subscription-based models.
Team Collaboration & Leadership
- Work closely with salon managers, marketing, and e-commerce teams to ensure alignment.
- Set sales and growth targets and support the team in meeting them.
Reporting & Analysis
- Produce regular business performance reports with actionable insights.
- Create action plans based on the reports
Requirements:
- Strong knowledge of salon services and beauty product trends.
- Excellent communication and relationship-building skills.
- Self-motivated, entrepreneurial, and results-oriented.
- Bachelor’s degree in Business, Marketing, or related field.
- Familiarity with digital marketing tools and online sales platforms (e.g., Shopify, WooCommerce).